Find new customers Now!

By targeting the digital profiles that are similar to those of your current customers, our prospecting automates and simplifies the process for acquiring new customers.

Audience data and Signifi Media

Prospecting may be an old school sales term, but it still works as a 21 st century customer- acquisition solution. Because it eliminates any guesswork and relying on (you) the advertiser to manually set demographic, contextual, or placement targeting, our prospecting solutions and strategy uses our bespoke algorithms to serve ads to targeted, potential new customers.

We’ll target digital profiles that are similar to those of your existing customers, which is the first step in our full-funnel marketing strategy.

Our prospecting campaigns are powered by substantial and hefty data sets of customer intent. Aggregated from online publishers, social media networks or advertiser sites, these data sets are analysed to identify your potential new customers who are likely to engage with your brand.

Our prospecting campaigns may also use behavioural targeting to dynamically identify the audiences most likely to convert.

We use prospecting in tandem with retargeting to achieve the best results. When properly combined together, prospecting and retargeting encompass full-funnel marketing, advancing the entire customer lifecycle from brand awareness to conversion.

We build awareness of your business, brand or services by putting your ads in front of users who may have never heard of you before or are yet to visit your site. Driving more traffic to your site and leading to a bigger customer base, more enquiries, higher user engagement and successful transactions.

Ensure that your retargeting campaign captures prospecting visitors. Think of it as a relay race: prospecting passes the baton (i.e. high-quality visitors) to retargeting, which closes the deal by bringing those visitors across the finish line to conversion.

For more information on Prospecting please review the following pages:

Signifi Media delivers fantastic results in all aspects of digital marketing. From online advertising to building your website or eCommerce shop - we have the right team to assist you in taking your visitors on the journey from prospect to customer to brand loyalist and advocate.

Why Work with Signifi Media?

With over 17 years experience across a range of online disciplines, our operations team are experts and analytically driven when it comes to display and Social advert campaigns, optimisation and performance. In fact, we're lucky enough to manage the online advertising operations of some of Australia's biggest brands. We are focused on bringing your data to life within dynamic creative. By tailoring and customising your adverts we help to fulfil your vision for your campaigns, driving you better performance.

Facebook Product Catalogue Adverts

Signifi Media was one of the first Australian owned and developed "Dynamic Advert Servers" to integrate with Facebooks "Product Catalogue Adverts". We use our own technology "Loopa" to ingest products from your website and integrate these directly into Facebook. What this means is we show your products to the right people at the right time!

Retargeting in Facebook

We will do all the hard lifting and integrate your products directly into Facebook. Don't have product to sell? Chasing leads instead? No problem, our specialist Ad Operations team work across many verticals to drive leads. In fact, several of our team are experts in Lead generation and have seen conversion rates as high as 10% (industry average 2%). Thats crazy high!

Accelerate your growth

By working with our team, we have helped many online businesses grow and prosper. This through the good and bad - e.g., when things aren't working - we RED FLAG it and work hard to optimise and turn performance around.

Step 1. We'll write up a campaign plan

Our Account Managers will review your business, understand your audience and then work with our Ad Operations team to find the best channels for your success. We have over 50 Private Market Place deals with some of the largest publishers in Australia so we don't just run on Facebook and Google!

Step 2. We execute your campaigns

Our Ad operations team work daily to optimise our clients campaigns - this means reviewing the little nuggets of data and information that we can manipulate to drive higher sales or leads.

We drive Success

There are no lock in contracts with Signifi Media. Every campaign needs to drive results - therefore if we are not performing our clients are free to go elsewhere. With 95% retention rate - join us to assist in the success of your online business.