Custom Web Development

Our team has technical and industry expertise to understand your business’ unique digital requirements and translate them into a bespoke solution to be developed in-house.

Custom Development - projects small or large.

Our custom development team will either create a new application for you or uniquely enhance the functionality of one of your existing applications. Our team members are specialists in custom solutions, with big brand experience working on solutions for JB Hi-Fi and Sunbeam, and will provide your organization a distinctly efficient solution for your organisation’s unique needs.

Whether it’s tweaking an off the shelf product, maintaining a legacy system or building a new enterprise application, you can count on the Signifi team for any customised application development solutions.

Our specialised team will work with you throughout the life cycle of your custom development. We’ll start by ensuring that we understand your strategy and business objectives. This will be followed by analysing your needs, conceptualising the customised solution throughout its stages of development. Lastly, we’ll guide you through its final deployment along with rolling out any relevant change and evolution management procedures.

Some of our recent custom work includes:


We collaborated with Nove Bikes to create an online experience that allow their customers to produce a one of a kind ride, that expresses their personal style. Selecting from road or off-road styles, their customers can select their desired frame, tires and customised. With our team’s mass customisation and bespoke eCommerce solution, we helped Nove to specialise in making the bike of their customer’s dreams become a reality. [View More]


We developed Ad Automation software for REIWA, which automatically builds out 1000's of micro campaigns at scale to advertise property listings via social and programmatic channels to's 1st party data audience. [View More]

If your business is ready to increase revenue by enhancing an existing solution or build new, innovative applications that improve productivity, effectiveness and your customer’s experience then get in touch with us to start that conversation. The custom development team here at Signifi are the ideal partner for any custom application development project. But don’t just take our word for it, our client list speaks for itself.

Why Work with Signifi Media?

With over 17 years experience across a range of online disciplines, our operations team are experts and analytically driven when it comes to display and Social advert campaigns, optimisation and performance. In fact, we're lucky enough to manage the online advertising operations of some of Australia's biggest brands. We are focused on bringing your data to life within dynamic creative. By tailoring and customising your adverts we help to fulfil your vision for your campaigns, driving you better performance.

Facebook Product Catalogue Adverts

Signifi Media was one of the first Australian owned and developed "Dynamic Advert Servers" to integrate with Facebooks "Product Catalogue Adverts". We use our own technology "Loopa" to ingest products from your website and integrate these directly into Facebook. What this means is we show your products to the right people at the right time!

Retargeting in Facebook

We will do all the hard lifting and integrate your products directly into Facebook. Don't have product to sell? Chasing leads instead? No problem, our specialist Ad Operations team work across many verticals to drive leads. In fact, several of our team are experts in Lead generation and have seen conversion rates as high as 10% (industry average 2%). Thats crazy high!

Accelerate your growth

By working with our team, we have helped many online businesses grow and prosper. This through the good and bad - e.g., when things aren't working - we RED FLAG it and work hard to optimise and turn performance around.

Step 1. We'll write up a campaign plan

Our Account Managers will review your business, understand your audience and then work with our Ad Operations team to find the best channels for your success. We have over 50 Private Market Place deals with some of the largest publishers in Australia so we don't just run on Facebook and Google!

Step 2. We execute your campaigns

Our Ad operations team work daily to optimise our clients campaigns - this means reviewing the little nuggets of data and information that we can manipulate to drive higher sales or leads.

We drive Success

There are no lock in contracts with Signifi Media. Every campaign needs to drive results - therefore if we are not performing our clients are free to go elsewhere. With 95% retention rate - join us to assist in the success of your online business.